Breaking Down The Silos: Design Your Marketing Automation Workflow
In today's fast-paced business world, the need for seamless communication and collaboration between marketing and sales has never been greater. Historically, these two departments have often operated in silos, leading to inefficiencies, missed opportunities, and customer frustration. However, recent tech advances have paved the way for a marketing automation workflow that bridges the gap between these teams and even integrates with operation teams and profiles.