In part one of Marketing: Creating Magnetic Client Presentation Packages, COLIBRI gave you the 411 on the information and documents beginners need to create effective marketing materials. Now that you…
Marketing: Creating Magnetic Client Presentation Packages is a two part series. Part 1 is about why client presentation packages are important (hint: marketing and networking). Part 2 covers the technical…
Logos and branding for solopreneurs are, in COLIBRI’s humble opinion, one of the fun parts of creating and developing a business. What is a Logo? At their most basic, logos…
Personal finance is (need COLIBRI state the obvious?) an area of critical importance for both women and solopreneurs. However, just because it’s critically important doesn’t mean it needs to be…
Determining products and services for solopreneurs and e-businesses is often fun but can also be a little unnerving. After all, your products and services represent what you are going to…
E-skills for solopreneurs, and by that COLIBRI means the skills you need to run an e-business, or, for that matter, your own bricks and mortar operation, can also help you…
There is, COLIBRI knows, an old joke about how women (or anyone else for that matter) go into e-business because they can wear pajamas to work. While it is true…
Networking, as you probably already know, is a requirement in most solopreneur situations. So please don’t blame COLIBRI for bearing the bad news. In fact, she hopes that by the…
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