Welcome to backHer: Crowdfunding for Women

Crowdfunding for Women If you are reading this, chances are it's because you are a creative person with hopes and dreams of making a difference. backHer is a new crowdfunding…

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The Basics of Running a Twitter Sweepstakes

You know what’s fun? Designing a sweepstakes in 140 characters or less, including your entry link. No, really—no sarcasm intended. The best part of running Twitter sweepstakes is that it…

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Three Tricks For Developing a Keyword Strategy

A company’s digital presence should be one that provides a wonderful user experience. Beautiful design, creative content, and easy navigation are key, but none of this means anything if potential…

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Success Story: Gift A Feast Founder Gypsy Achong

As my regular readers know, the Success Story Series features (mostly local) business owners and citizens who are making a difference. When I meet someone who is doing something interesting…

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