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As marketers, setting goals is a big part of the last quarter of the year; we must focus on planning for the year ahead. Setting clear, achievable marketing objectives is essential for driving growth and aligning your team. We want to share the framework for an effective annual goal-setting process that can occur anytime during the year.
LinkedIn is a powerful platform that many of us use to enhance our professional presence. With over 1 billion users worldwide, it is a valuable business tool for recruiting talent and offering services. To achieve specific professional goals, optimizing each profile effectively and building a robust LinkedIn strategy is essential. LinkedIn has become a crucial space for networking, personal branding, lead generation, and thought leadership. Take advantage of its various tools and features to maximize your impact!
As digital content continues to evolve, one thing is clear: video content is king. From YouTube’s rise to the explosive growth of TikTok, video has consistently been a powerful way to capture attention and engage audiences. While short-form videos (think TikTok Instagram Reels) have dominated the content landscape in recent years, we’re now seeing a major shift: long form video is back and is here to stay.
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